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Household remedies: new narratives of queer containment in the television movie.

What constitutes lesbian identity and who gets to define and/or inhabit such an identity in this postmodern and mediated world? This article addresses how the structure of televisual discourse restricts and streamlines "lesbian" representations in television movies. The supposed "progress" of appearing in the virtual public spaces of television and print media may fulfill the queer impulse for visibility in opposition to cultural silence, but it may also come at the price of a depoliticization of queer life and erotic resistance. Taking notice of which deployments of "queerness" are created and supported by text of the television movie, this article seeks insight into how the queer body and queer identity are being hegemonically reconstructed for consumption by this media form.

Female↗

Applications of interactive television to prevention programming.

The development of interactive television provides expanded opportunities for prevention research and practice. Three key prevention strategies are (1) intervening with populations at risk, (2) training caregivers, and (3) building competent communities. This paper describes these applications of interactive television. Three interactive systems--Berks Community Television in Reading, Pennsylvania; QUBE in Columbus, Ohio; and Hi-Ovis in Japan--are discussed in the context of their contributions to the promotion of competent communities.

Child↗

Evaluation of captioning features to inform development of digital television captioning capabilities.

With rapid advances in digital technology, the broadcast television industry will soon be providing cinema-quality sound and video in the home. Given this technological advance, how should captions change to better serve consumers who are deaf or hard of hearing? To address this question, consumer preference data were collected from 207 deaf students and adults. Videodisc examples of various captioning feature combinations were used to obtain ratings from these consumers. Findings from multivariate conjoint analysis show that some current captioning features should be retained (white letters and speaker-dependent placement), while other features should be adopted (captioning in sentences and use of a clear or semitransparent background). These findings offer guidance to the captioning and television industries as they launch the digital television age.

Adolescent↗

Television and vision: reading captions when vision is blurred.

Closed captions for television have become an important means of communication for hearing-impaired people. Yet, previous studies show that hearing-impaired people are very likely to have visual problems that may interfere with caption reading. In this study, the effect of reduced vision on caption reading is examined. Six hearing-impaired and 14 hearing subjects viewed segments of captioned movies on a 19-inch television screen at a distance of three meters. All of the subjects had normal vision. Their vision was blurred with plus lenses of five different strengths. The data show that caption reading is affected by relatively small amounts of blur. If a person has even a slight visual problem, the caption letters under normal television viewing conditions are too small for maximum reading performance.

Adult↗

Television minidramas: social marketing and evaluation in Egypt.

Television has been extensively used to communicate health messages for over a decade in Egypt. Viewers of the evening soap operas have been seeing six commercials for family planning, oral rehydration solution (ORS), and immunizations. People of all social classes can sing the jingles of the most popular ads. The producers of these health spots use increasingly sophisticated story lines, settings, and characters representing rural peasants, played by popular and well-liked actors. Evaluation of the content and impact of these messages has lagged behind the creative sophistication of their production. This article reviews the context and content of televised health messages in Egypt during the 1980s, critically assesses the evaluation of mass media health education, and suggests strategies for more effective evaluation. The author worked for some years with a private donor agency that funded the production of a number of televised health commercials in Egypt.

Attitude to Health↗

Portrayals of alcohol on prime-time television.

Alcohol portrayals were analyzed for a 3-week composite sample of prime-time fictional television programs aired in the fall of 1986. Approximately 64% of the 195 episodes contained one or more appearances of alcohol. Alcohol was ingested on 50% of all programs. Overall, there were 8.1 alcohol drinking acts per hour. Movies made-for-television had the highest rate of drinking acts per hour (10.0) followed by situation comedies (9.2) and then theatrical movies (7.4) and dramas (7.4). Within the category of dramas, evening soap operas stand out with 13.3 acts per hour. Drinking and nondrinking characters were compared on a number of attributes relevant to role modeling. Regularly appearing characters were more likely to drink than nonregular characters. Drinking characters also tended to be of high status, largely being white, upper-class professionals. A time trend analysis showed a regular increase in alcohol on television from 1976 to 1984, reaching 10.2 acts in 1984. After 1984 the trend appears to reverse.

Alcohol Drinking↗

Entertainment television as a healthy sex educator: the impact of condom-efficacy information in an episode of friends.

CONTEXT: Television is often decried as a negative influence on the sexual attitudes and behavior of America's adolescents. However, television occasionally includes messages about the risks of having sex that may have a positive effect on youth. OBJECTIVE: To assess the impact of condom-efficacy messages in an episode of Friends on teens. Design, Setting, and Participants. A national sample of 506 adolescents 12 to 17 years old who had been regular viewers of Friends the previous year were surveyed by telephone shortly after the episode aired. OUTCOME MEASURES: Viewership of the Friends episode, recall of the condom-efficacy message, beliefs about condoms, self-reported change in condom knowledge, and discussions of condom efficacy with parents. RESULTS: At least 27% of the sample saw the episode, and 65% of these viewers recalled its depiction of condom failure resulting in pregnancy. Forty percent of the viewers watched with an adult. Ten percent of viewers talked to an adult about condom efficacy as a result of the show. Compared with other viewers, youth who talked with an adult were more likely to report learning about condoms from the episode and appeared less likely to reduce their perceptions of condom efficacy after the episode. CONCLUSIONS: Entertainment television can serve as a healthy sex educator and can work in conjunction with parents to improve adolescent sexual knowledge.

Adolescent↗

The relationship between watching professional wrestling on television and engaging in date fighting among high school students.

CONTEXT: Previous research has found that exposure to violence in the home, community, and electronic media are associated with children's and adolescents' normative expectations concerning the use of violence and with other indicators of the violent behaviors by youth. OBJECTIVE: Our purpose with this study was to examine the relationships between the frequency that high school students reported watching wrestling on television and engaging in date fighting, weapon carrying, and other fighting behaviors. DESIGN: The initial analysis consisted of a cross-sectional study of a simple random sample of high school students, which was followed by a longitudinal analysis of these students over a 6- to 7-month period. SETTING: The setting was all public high schools in 1 city/county system. PARTICIPANTS: We used a simple random sample (N = 2228) of students. MAIN OUTCOME MEASURES: The primary outcome variables included the frequency of date fighting during the previous 12 months and alcohol or other drug involvement associated with the last date fight. RESULTS: There were significant correlations between frequency of watching wrestling on television during the previous 2 weeks and engaging in date fighting, fighting in general, and weapon carrying for both males and females, although the relationships were stronger among females than among males. The frequency of watching wrestling was highest among students reporting date fighting when either the victim or perpetrator had been drinking alcohol or using illegal drugs. When analyzed using logistic regression, the strongest relationships were observed between the frequency of watching wrestling and date-fight perpetration among females in cross-sectional and longitudinal analyses. These findings persisted after adjusting for multiple other factors. CONCLUSIONS: For males and females, the frequency of watching wrestling was highest among students who fought with their dates when alcohol or other drugs were involved. The association between watching wrestling and date fighting was stronger among females than males. The relationship between watching wrestling on television and being the perpetrator of dating violence was also stronger among females and remained consistent over a 6- to 7-month time period.

Adolescent↗

Ten years and 1 master settlement agreement later: the nature and frequency of alcohol and tobacco promotion in televised sports, 2000 through 2002.

OBJECTIVES: I sought to identify what kinds of promotion for alcohol and tobacco products are found in televised sports programming, as well as how frequently they occur. I compared my findings with data from 5 and 10 years earlier to examine the effects of the Master Settlement Agreement and detect industry trends. Method. A content analysis of more than 83 hours of televised sports programming from 2000 through 2002 was conducted. Composite week sampling was used to ensure results were representative of the overall population of television sports programs. Programs were examined for traditional advertising (commercials) and nontraditional advertising (stadium signs, announcer voiceovers, etc.). RESULTS: Rates of certain types of alcohol advertising have decreased, but what remains is strategically chosen to increase the likelihood of audience exposure. Despite the Master Settlement Agreement, tobacco advertising remains prevalent in many sports. A new trend of placing alcohol and tobacco brand names in commercials for other products is evident. CONCLUSIONS: Alcohol and tobacco marketers appear able to cleverly adapt to advertising challenges, such as digital video recorders and legislation. Alcohol and tobacco brands remain visible on sports programming.

Advertising↗

Trends in tobacco use on television.

A two-week composite sample of prime time television programming from fall 1984 was analyzed for portrayals of alcohol and tobacco. Earlier studies note that smoking acts have progressively declined, suggesting smoking is no longer as frequent on prime time television. The current study notes higher levels of smoking. This could be an indication that smoking is returning, and/or related to recent programming changes featuring more dramas on prime time television.

Alcohol Drinking↗

Television campaigns and adolescent marijuana use: tests of sensation seeking targeting.

OBJECTIVES: This study evaluated the effectiveness of targeted televised public service announcement campaigns in reducing marijuana use among high-sensation-seeking adolescents. METHODS: The study used a controlled interrupted time-series design in 2 matched communities. Two televised antimarijuana campaigns were conducted in 1 county and 1 campaign in the comparison community. Personal interviews were conducted with 100 randomly selected teenagers monthly in each county for 32 months. RESULTS: All 3 campaigns reversed upward developmental trends in 30-day marijuana use among high-sensation seekers (P < .002). As expected, low-sensation seekers had low use levels, and no campaign effects were evident. CONCLUSIONS: Televised campaigns with high reach and frequency that use public service announcements designed for and targeted at high-sensation-seeking adolescents can significantly reduce substance use in this high-risk population.

Adolescent↗

Portrayals of overweight and obese individuals on commercial television.

OBJECTIVES: This study examined the distribution and individual characteristics of body types on prime-time television. METHODS: Five episodes of each of the 10 top-rated prime-time fictional programs on 6 broadcast networks during the 1999-2000 season were quantitatively analyzed. RESULTS: Of 1018 major television characters, 14% of females and 24% of males were overweight or obese, less than half their percentages in the general population. Overweight and obese females were less likely to be considered attractive, to interact with romantic partners, or to display physical affection. Overweight and obese males were less likely to interact with romantic partners and friends or to talk about dating and were more likely to be shown eating. CONCLUSIONS: Overweight and obese television characters are associated with specific negative characteristics.

Adult↗

Alteration of the pressure setting of a Codman-Hakim programmable valve by a television.

A 7-year-old girl presented in semicomatose condition. She had received a ventriculoperitoneal shunt using a Codman-Hakim programmable valve. Head computed tomography demonstrated hydrocephalus and head radiography showed that the pressure setting of the shunt valve had changed to 60 mmH(2)O from 40 mmH(2)O. The pressure setting was returned to 40 mmH(2)O, and she was discharged because her clinical symptoms and hydrocephalus improved. One month later, she lost consciousness again and was transported to our hospital. Hydrocephalus and shunt valve pressure of 50 mmH(2)O were noted, and the pressure setting was returned to 40 mmH(2)O again. She was discharged without complications. We suspected that the valve pressure was caused by close contact with a television, because the patient tended to touch a television with her head during play. The valve pressure did not change after the television was placed on a high stand out of reach. We should recognize that there are many sources of weak magnetic fields that may influence a programmable valve in everyday life.

Child↗

Comparison of demands of sustained attentional events between public and private children's television programs.

The durations and variability of changing events were analyzed for 20 min. each of 13 children's television programs. These programs included selections from both publically and privately produced shows. Significantly different patterns of attentional demands were found between the programs. Public television programming is characterized by longer and more variable durations of sustained attentional events, while private television programming is best described as having fast-paced shorter events. The implications of this finding for difficulties in learning by school-age children to attend for longer periods are discussed.

Attention↗

Children's television viewing with family members.

The amount of time children view television with other family members was examined. The sample of 151 children was 6 through 17 yr. of age. Data were gathered by personal interviews conducted in the home. Analysis showed that children spent 75 min. per day (65% of their viewing time) watching television with family members, most often a sibling. When children did watch television with a parent, the parent was most likely the father. Rarely did the entire family view together.

Adolescent↗

Television viewing, aggression, and ethnicity.

For 416 college students, questioned about their experiences with aggression and television viewing, only very weak correlations between preference for violent shows and aggression were observed. Black males watched significantly more television than other respondents. These findings suggest that the frequently reported correlation between viewing televised violence and aggression may not appear when sex, ethnicity, and education are controlled in a sample of young adults.

Adult↗

Teachers' ratings of nursery class children's behaviour before and after availability of television by satellite.

Teachers rated children's behaviour in two nursery class cohorts on St. Helena, South Atlantic Ocean. Ratings were obtained for the 1993 cohort (n = 54) prior to the availability of satellite television and the 1995 cohort (n = 57) after the introduction of television. Analysis showed some reductions in ratings of children's adaptive behaviour after the availability of television.

Atlantic Islands↗

Television and video technology in the education of deaf children.

This paper describes a survey into the use of television and related visual media in the education of hearing-impaired children in the UK. The main purpose of the survey was to furnish background information for the development of a low-cost video subtitling system for use in special schools and in units for hearing-impaired children in ordinary schools. An effective method of reducing cost is to base the system on equipment that schools and units already have. The survey indicates that domestic-type video recorders are becoming almost universal. Suitable microcomputers for running subtitling software are also widespread. Other results of the survey reveal: (i) widespread and fairly heavy usage of schools television programmes; (ii) the need for various visual aids and for considerable effort on the part of teachers in making the programmes accessible to hearing-impaired children; (iii) a significant demand for subtitling equipment; (iv) higher incidence of more sophisticated television equipment (video cameras, teletext receivers) and of human technical support in special schools than in hearing-impaired units.

Adolescent↗