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Women know FP better.

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Administrative Personnel↗

The birds and the bees: an analysis of advice given to parents through the popular press.

There is a growing need for parents to communicate with their adolescents about sexuality, as teenage pregnancies and sexually transmitted diseases are on the rise. Many parents indicate that they lack information and feel uncomfortable communicating with their children about sex. The popular press regularly publishes articles on parenting issues, including how to discuss sex. In this study, 26 articles from 1984 to 1993 were reviewed, and the tone, quality of information, and advice given to parents on how to communicate were analyzed. The articles reflected current research regarding parent-child sexual communication and provided much more detailed advice about how best to approach the topic with an adolescent. However, readership seemed to be primarily white and mothers in traditional families, and little advice was offered on how to handle more difficult issues, such as contraception and AIDS. The findings suggest that the popular press could serve as an informational vehicle for educating both youth and parents about sexuality and how to have productive discussions regarding this issue.

Adolescent↗

Analysis of oral health information in the Spanish mass media.

The purpose of this study was to evaluate oral health information delivered by the Spanish mass media. The study was composed of two parts. In a quantitative study three media were selected: press, radio, and television. The study was carried out between December 1987 and March 1988, and the media with largest numbers and audience were selected. Information variables were: politics/economy-labor/culture-education/interviews-events-reports/sport s/ leisure/publicity/health/oral health/miscellaneous. The mass media studied dedicated a very small percentage of their space/time to health information, with a clear predominance of other themes such as publicity, politics, and sports (17/1). In relation to oral health, results were even more significant because the space/time dedicated to health in relation to oral health was 180/1 (P less than 0.01). Most of the oral health time was given via promotional or politico-professional issues (P less than 0.05). In a qualitative study all available information relating in any way with oral health was selected from a survey of all written news by the non-specialized Spanish press that appeared during 1 yr (Jan 1987-Jan 1988). Reports dedicated to education were only 170 (31.48%) of the total (540) oral health reports. From 170 reports dedicated to oral health, 33 (19.41%) presented some sort of error and 137 (80.59) had an adequate educative content. Caries was the topic more frequently covered, 77.06% of the data, in contrast to periodontal disease, dealt with by only 33.53%. The qualitative level of data using a Score Level Index (SLI) was 42.73% of the highest possible level. Implications for public health dentistry are discussed.

Acquired Immunodeficiency Syndrome↗

Changes in referrals to child and adolescent psychiatric services in Norway 1992--2001.

BACKGROUND: The study analyzes changes in types of problems referred to child and adolescent psychiatry in Norway from 1992 to 2001, and investigates if referral practices and media attention account for these changes. METHOD: All referrals to child and adolescent psychiatry in Norway in the period 1992--2001 were analyzed, as well as frequencies of articles in media on psychiatric problems. RESULTS: The shares of referrals for sadness/depression increased from 0.5 % to 15.4 %. Referrals for hyperactivity/attention problems increased from 1.2 % to 13.6 %. The increases could be statistically attributed to decreased use of other referral categories, and/or alternatively to media attention on these and related topics. Convergence between diagnosis and corresponding referral problem increased in the period. CONCLUSIONS: Referrals for sadness/depression and hyperactivity/attention problems increased sharply in Norway during the 1990s. This increase may be attributed to a different understanding of and a sharper look at these problems by referral agencies and by increased media attention.

Adolescent↗

Web versus press with a high circulation: an Italian case study.

THE PROBLEM: the quality of health-related information available for general public on the web has been widely debated, often expressing concern, in the last few years, but also other mass media supply medical contents for health consumer. THE OBJECTIVE: To evaluate the quality of information available by the Italian people through Internet in comparison with the one published on the press with a high circulation. A general interest topic such as over-weight and obesity has been identified as a convenient field for the comparison. METHODS: A sample of web sites and articles have been collected--excluding the promotional ones- in order to compare their completeness and correctness. National guidelines were the golden standard. For the web sites, the availability of indications to let the user know the reliability of the site--we will refer to these as "transparency"--has been evaluated through 9 parameters. RESULTS: 45 informative sites and 35 articles have been found: the Italian population has a good chance of getting information. Web sites are much more complete than articles. Correctness of both is quite good. Transparency of web sites leaves much to desire, independently from the quality of the content. LESSON LEARNT: There is probably an excessive confidence about the transparency and caution of articles in dealing with health-related topics. CONCLUSION: The web publishers must necessarily be educated to apply the existing good practice rules, but in the meantime also the press with a high circulation, that is read by a high percentage of people, has to improve its quality in order to co-operate in supplying adequate information. In general, from the traditional exceptionalist approach for medical information on the internet, a definition of media quality standard could be derived.

Consumer Behavior↗

Psychology's public image in "Topics of the Times": commentary from the editorial page of the New York Times between 1904 and 1947.

Between 1904 and 1947, the New York Times published in a section of its editorial page, "Topics of the Times," 196 commentaries on psychology. Prior to World War I, the majority of editorials centered on Hugo Münsterberg; psychological topics most frequently examined after the war were the mental test, child rearing advice, and psychoanalysis. Although the Times was enthusiastic in its support for psychology in the years immediately before and after World War I, editorial opinion soon turned negative. Critical of psychology for promising more than it could deliver, being inconsistent in its assertions over time, and not rising above the level of common sense, Times editorials weighed heavily on the side of undermining, rather than promoting, psychology's credibility from the late 1920s to 1940s.

History, 19th Century↗

[Extent of advertising of tobacco and alcoholic beverages in a sample of Spanish weeklies].

Advertising undoubtedly influences our daily habits. In this sense, the promotion of cigarettes and alcoholic beverages is no exception, being a potential stimulus for their use. For the purpose of studying different aspects of the cigarette and alcoholic beverage advertising which appeared in a sample os Spanish weeklies was taken, these being six of the weeklies having one of the largest circulations, three of which were aimed mainly at women readers, while the other three were general information magazines. The advertising of these two products represents a significant percentage of the total advertising printed in the magazines studied (11%). The promotion of alcoholic beverages widely surpasses that of cigarettes (by 7 to 1). With regard to the groups of alcoholic beverages, whisky in the leading beverage advertised. The topics to which reference is made in the advertising slogans are widely varied, are lacking in informative elements and are limited to means of persuading one to identify with said product. Marked differences are observed between the magazines of providing general information magazines and those preferably aimed at women with regard to the amount and content of the advertising of cigarettes and alcoholic beverages. The methodological differences arising on studying the advertising-use relationship are discussed. Lastly, a number of activities for contradicting the effect of the massive advertising of cigarettes ald alcoholic beverages appearing in our weeklies are proposed.

Advertising↗

Whooping cough vaccination: the case presented by the British national press.

The coverage of whooping cough and its vaccine by the British press was content-analysed and compared with that of four other diseases for which articles were relatively common over the same time period. The results indicated that the topics were dealt with differently by the press, with whooping cough vaccination being seen as more risky than the others, requiring both medical advice and a decision before being accepted. The rather negative attitude to this vaccine emphasizes the problems associated with it rather than its preventive qualities. There was little evidence of a balanced discussion of the issues found in the medical literature, although accusations against the lay-press for providing largely inaccurate and sensationalized articles were found to be unsupported. The press were found, however, to publish many event-orientated articles, particularly those about specific individuals.

Diphtheria Toxoid↗

Medical and health stories on the Syndey Morning Herald's front page.

Front-page coverage of medical and health stories in the Sydney Morning Herald over the one-year period, April 1992 to March 1993, was analysed. Features of the front-page stories, such as major topics, geographic location, visual imagery, use of news actors and news sources, the representation of medicine and health, the use of language in headlines, and dominant and recurring discourses were examined. Although front-page coverage was often contradictory and paradoxical, allowing space for alternative views on the value or otherwise of medical treatment and preventive health measures, it was predominantly conservative, giving greater voice to elite groups than less powerful groups, such as advocacy, activist and community groups, and to men rather than women. It tended to individualise illness rather than place it in its broader socioeconomic and political contexts.

Attitude to Health↗