PubMed · 8084838
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P M Nordberg. 1994. Provider relations?. https://doi.org/10.3928/0147-7447-19940601-03
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Whether they're fulfilling a mission or just trying to avoid bad publicity, health care executives are facing a tough new world of deal- and decisionmaking based on managed care and the often murky area of ethics. Some are trying to solve the dilemma by developing a set of ethical guidelines from which to work. "It's an exercise in self-understanding," says one health care ethicist who's helping to write such guidelines. Ultimately, he says, it comes down to one question: "What are we really about?"
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When a group of doctors is faced with a managed care company claiming that the executives of a "virtual" network may lose a contract because they're holding out for too much money, is that a sign that such a firm isn't the answer to hospital-physician integration?