PubMed · 501077
Getting the message across.
Abstract
Messages do not simple 'get across'. The author points out the importance (1) of seeing good communication as an effort of understanding between human beings and (2) of dismissing any idea of a single communicator's skill. There are many and different skills to be applied.
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D R Lucas. 1979. Getting the message across.. https://pubmed.ncbi.nlm.nih.gov/501077/
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