PubMed · 243178
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J Deal. 1977. Goalsetting, continued.. https://pubmed.ncbi.nlm.nih.gov/243178/
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Strategic corporate planning offers hospitals a tool for dealing with an uncertain future, an increasingly complex environment, and an accelerated rate of change. Through corporate planning, the institution can capture opportunities, maximize its potential, and control its destiny.
A hospital that wants to initiate or expand service sharing with other institutions in its service area must analyze and act on many considerations that affect the success of such relationships. For example, the hospital must identify its resources and goals for sharing as well as those of the other participants, eliminate personal and institutional 'ego needs' from the relationship, and promote effective interpersonal relationships among the key individuals from the participating institutions.
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